Startups

PashionVictim is a C2C social commerce platform, part of a limited company established in January 2012. Funded by crowdsourcing, the platform allows users from around the world to inspire one another, and share and sell items selected from affiliated fashion boutiques, earning money from sales.PashionVictim intends to seize upon the extraordinary growth of fashion-related social networks to make up for the lack of electronic commerce indulged in by independent shops (only 5% according to a survey of over 400 Reggio Emilia startups).