Startups

22hbg SRL was established in Ferrara in October 2011 as a Digital Systems Integrator and since then has invested in research and development in the field of radio technologies to create dedicated and customised hardware and software solutions.

Youmarell is a new streaming platform that brings building sites within the reach of everyone. Inspired by the Bologna dialect expression "umarell" (elderly men who pass their time watching building sites with great enthusiasm and curiosity), we capture this cultural phenomenon and amplify it for a wider public.

B Side is a neuromarketing laboratory that tests communication stimuli (advertising campaigns, websites, e-commerce, graphics, logos, etc.) using neurophysiological measuring instruments (eye trackers, electroencephalography, galvanic skin response, facial coding).CUSTOMER SEGMENTS

Walk+ is a platform that hosts digital guides for Italian walks.We apply NFC technology combined with a state-of-art application to improve the safety of hikers and promote access to local culture. Our app provides users with all the information they need for a safe excursion, including emergency numbers, location of water sources, where to eat and sleep, route, distance, and height difference.

Aqrate is the answer for anyone who wants to optimise the costs of translation. An innovative approach that focuses on content analysis to increase economic efficiency by introducing new qualitative controls.

inThinkers aims to revolutionise human and business relationships, simplifying and constantly renewing them by supporting positive, ethical, innovative, and sustainable social change.

Travelware is an innovative startup dedicated to the development, production, and marketing of innovative hi-tech services that facilitate digitalization and innovation in the tourist sector. Through the conception and development of a technological platform, Travelware aims to promote sustainable tourism and showcase the historical and environmental patrimony of tourist destinations.

Founded in January 2014, Humarker s.r.l. is an innovative start-up based in Parma. Humarker works to promote Italian culture and heritage through real and virtual structures, and through business models that embrace innovation and experimentation with new technologies. The idea is to enter the market of augmented reality (AR) by developing application frameworks with which to develop and market apps for the Cultural Heritage sector. 

SuperAbile is an MVR (Mixed Virtual Reality) system that creates time windows, opened by company-owned AI applications, at the main features of interest along a museum or historical tour.

Isual® is an innovative digital platform with the aim of raising brand profile through the reuse of digital content distributed directly through the channels of your own network of partners, sales outlets, agents, collaborators.The relational network of a brand/organization has the potential to enormously amplify its reputation, visibility, and consequently sales.

ENDU is a kind of Trip Advisor for events, a service and sharing hub for fans, a marketplace for operators and a marketing tool for those operating in this and other sectors.

INCREMENTA is an innovative startup active in the digital marketing sector with a strong vocation for neuromarketing, which is the application of neuroscience to traditional marketing to investigate the behaviour of consumers in response to advertising stimuli.

MIX is a digital platform created for communication and promoting cultural heritage using new digital technologies.

GEN00 enables provision of immersive training courses in professional contexts, accessible via viewers, desktop computers, and mobile devices. The virtual environment allows users to practice in realistic scenarios and interactive simulations, with customized content through integration of artificial intelligence and profiling systems.

Shifton is an advanced design studio for social innovation with a clear vision of contemporaneity. In an increasingly fluid and dynamic world, we believe in an approach to design capable of enabling favorable conditions for change, taking care of processes and outlining new scenarios.

Èlevit is an innovative startup established to bring to market a new technology that combines touch electronics and decorated glass in an unique way.Èlevit was born out of a degree thesis in electronic engineering by one of the co-founders, developed in collaboration with two SMEs in Bologna, operating respectively in the glass design and embedded electronics sectors.

Institution was founded with the objective of developing innovative systems for cultural creation and participation. The company realize artistic interventions and events in both physical spaces and digital environments, applying state-of-art technologies like virtual reality and artificial intelligence.

GO-OZ is a company with three partners, Pietro Galifi, Stefano Moretti, and Alessandro Furlan, arriving from previous experiences in computer graphics, creation of multimedia systems, and in particular the development of systems and content for virtual reality, a technological sector they have followed for more than 35 years. GO-OZ was founded as a company dedicated to the development of new sensory devices for virtual reality.