Adema.1

Application Sector
Smart Specialisation Strategy

The first integrated wellness ecosystem in Italy that considers all aspects of life of individuals: emotional sphere, nutrition, exercise, personal grooming, care for the local environment, work and economic standing.

The platform provides a questionnaire that enables users to conduct a complete analysis of all facets of their current psycho-physical state. The algorithm generates a score for each area, highlighting the degree of urgency and recommends appropriate professionals to resolve problems or achieve objectives definitively and within optimal times. It also makes it possible to avoid future illness, diseases, and physical, family, and work problems.

The context justifying this

  • Health is still only conceived of in terms of illnesses, not of prevention, a system that relieves symptoms while ignoring causes.
  • Extremely high cost: life, resources, future.
  • Overloaded health system: 70% of first aid admissions are not urgencies.
  • Devastating economic impact: over € 100 billion per year of indirect costs caused by unhealthy lifestyles.
  • Increase in diseases, tumours, consumption of medical drugs and psycho-pharmaceuticals.
  • Increasing absenteeism and turnover in companies: +18% in recent years.
  • Young people in crisis: Italy has the highest number of NEETs of all European countries.
  • Increasing family dysfunction.