Founded in January 2014, Humarker s.r.l. is an innovative start-up based in Parma. Humarker works to promote Italian culture and heritage through real and virtual structures, and through business models that embrace innovation and experimentation with new technologies. The idea is to enter the market of augmented reality (AR) by developing application frameworks with which to develop and market apps for the Cultural Heritage sector.
BeCrowdy is the new reward-based crowdfunding platform for cultural and artistic projects online from April 3, 2014. Its objective is to provide those working in culture and the arts the opportunity to raise funds for projects and events that do not have sufficient and immediate economic feasibility. The aim is to create a meeting point for artists, cultural promoters and users, becoming a reference portal for a community united by the common goal of actively supporting and participating in the culture.