Startups

We are a trusted consulting agency for small companies and local associations.We offer the best innovative solutions for communicating and promoting the business activities and value of small and medium size Italian companies.HBA doesn't simply copy and paste, but tailors each project to the needs of every client.We design marketing strategies combining traditional tools with digital ones.

Morelli Tech S.r.l.s. is an innovative startup based in Rimini and founded by Alessio Morelli, Giacomo Caroli, and Luca Battilana. Tech's business activity is focused on the creation of new hardware/software technologies for applications in the vehicle sector and elsewhere, based on augmented reality and centred on the use of AR holographic head-up displays (HUD).

Traxit have developed an IoT diagnostic platform that enables the tracing of people and things anywhere in the world. Connected telemetric devices complaint with all safety standards are used in planes, logistics, and road transport. In particular, the patented device for tracing baggage in planes is among the first in the world to be compliant with the regulations of the European Aviation Safety Agency, automatically switching to safe mode during all stages of flight.

Yougo is a company founded in 2020 by professionals working in the world of events and entertainment, with head office in Bologna. The company was established with the aim of sustaining innovation in the organization and participation in events using modern technology and in line with national and European policies for digital transition towards environmental and economic sustainability.

Mavigex is a Software House specializing in innovative software solutions, with nearly 20 years of experience in software development. Since 2022, it has been part of SocialCities s.r.l., a web agency and software house based in Imola, becoming the Group’s reference point for web development, mobile apps, and IoT, while integrating the SocialCities development team.

Icarus is an innovative startup founded in 2023 and specialized in providing continuous customized medical support through advanced artificial intelligence. Our mission is to improve the post-diagnostic and postoperative quality of life of patients, reducing medical costs and ensuring 24h assistance.

BeeComs is a product that exploits the most favourable combination of digital and proximity technologies, enabling manufacturing companies to make concrete long-term savings by reducing production waste. Our digital system offers complete solutions to the 3 major needs of manufacturing companies: analysis, production, and safety, all in a single customized package that is flexible, extremely effective, and easy to use.

Established in August 2011 by Pietro Ferraris, Simone Biagiotti and Michele Orsi, map2app is a web platform that enables anyone to create a mobile travel app, or a local guide in the form of a native app for iPhone and Android, and distribute it - getting paid in the process - through leading application stores (Apple Store, Google Play, Amazon Appstore).Creating an app using map2app is as simple as creating a blog. All you need to do is enter the content, choose the look of the app (template or individual items) and publish it.

Evolvee is an automatic system (software + hardware) capable of recognizing and discriminating fruit stalks and then administering wax, making use of vision, automation, and AI systems.  

Turtle Srl offers the first sustainability management software that quantifies the environmental, social, and economic impact of companies in diverse sectors, both manufacturers and services. A quantitative approach and close analysis of company data makes it possible to derive reliable information about company sustainability, avoiding communication of non-verifiable and non comparable results.

FeatApp is a free downloadable app that records users' steps. The concept is: the more you walk, the more you earn, specifically in the form of discounts on healthy and tasty food.

G-Com s.r.l.s. is an innovative company in interactive and cross-media content production for the entertainment and advertising sectors.The working group, which comes from advertising and from traditional television, combines the latest technology with interactive storytelling, whether built around a sponsor or pure entertainment. The aim is to involve the public, from spectator-consumers to protagonists in the choices and in the story.

ALFRED24 TECH deals with first and last mile logistics for the e-commerce world. This includes an internal network of dispatch and collection points, package lockers, smart lockers, with additional package services, and condominium lockers.  

The patented technology application called TRAILS transforms every street light into an IoT device that is intelligent and interconnected, thanks to the gathering of sound information combined with the use of artificial intelligence.The TRAILS dispersed application helps reduce wastage of light and energy in street lighting by over 40%, supplying only the necessary quantity of light where and when needed.

Our mission is to enhance any business by creating easy IoT solutions with simple and secure infrastructures equipped with predictive analysis dashboards, from microcontainers to large grid systems.

ShapeMe is an innovative startup that offers services aimed at improving the wellbeing of both individuals and companies.